Haas have revealed their new-look livery for the 2023 season.
Releasing the images onto their social media and website, their 2023 livery differs significantly in comparison to the VF-22.
— Formula 1 (@F1) January 31, 2023
Featuring a mixture of both black and white with hints of red around the front and rear wing, the new livery features the new title of MoneyGram International Inc. This relationship was announced just before the US Grand Prix last year.
Speaking on the livery launch, Haas Team Owner Gene Haas said: “I was very pleased to welcome MoneyGram as title partner for the 2023 season and beyond, and it’s exciting to see our first livery unveiled together as MoneyGram Haas F1 Team.” Following on, Haas went on to say “We head into a new season buoyed by some strong team performances last year and a return to points paying finishes.”
Moneygram Chairman and CEO Alex Holmes added: “We’ve collaborated in lockstep to bring this livery to life, leaning into our many similarities while also playing off of each of our unique strengths.
“As we both usher in a brand-new era with a clear plan and vision in place, we’re prepared to work closely together to reach new heights this year. The sleek livery design is symbolic of who MoneyGram is today, a company ready for the future, and we couldn’t be more excited for what’s to come.
“The sleek livery design is symbolic of who MoneyGram is today, a company ready for the future, and we couldn’t be more excited for what’s to come.”
Haas team principal Guenther Steiner said “I like the livery. It’s undoubtedly a more elevated and modernised look which is fitting as we move into a new era alongside MoneyGram as our title partner. It’s an exciting time of year for Formula 1 and it’s great that we’re first out the gate to showcase our livery but our attention is firmly on getting the VF-23 on-track and preparing for the season ahead.”
Haas will complete a shakedown of the VF-23 at Silverstone on Saturday 11 February. Pre-season testing begins in Bahrain from 23rd to 25th, one week before the first race weekend of the season, which also takes place in Sakhir.